JUNE - AUGUST 2024
TwistFlame Roaster
How can we design a campfire roasting tool that is safer, more effective, visually appealing, and caters to those seeking a more comfortable outdoor experience?
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86.1 Million
Camping Households in the USA
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29%
of Campers have 100K+ Incomes
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53%
Increase Interest in the Glamping Experience
-
78%
of Campers Value Community Most
Journey Map
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Taken From Storage
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Loaded With Food
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Used For Roasting
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Set Down While Eating
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Cleaned
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Back Into Storage
Visual Inspiration
Design Opportunities
How can a roasting stick….
Be stored between uses?
Hold onto a marshmallow better?
Be safer?
Be more desirable?
Be easier to clean?
Sketch Ideations
How can the marshmallow be removed?
Can a roaster work like a fishing rod?
How can the roaster be stored?
How can a roaster be collapsed or adjusted?
What shapes create visual interest?
Head Iterations
- Testing for stability and correct shape for the skewers
Handle Iterations
- Testing for ergonomic comfort along with weight
Adjustable
10 in - 34 in
Spiral skewers for Better Hold
Removable head for easy cleaning
Stands Upright
Reverse skewers to prevent injury
